US – SC Johnson has introduced the innovative Smart Twist Cleaning System, which uses less packaging and helps reduce waste with three concentrated cleaners in one space-saving, handy sprayer, offering a fast and easy solution and provides another everyday green option for busy families.
According to SC Johnson, American consumers buy 320 million cleaning products in trigger bottles each year, and millions end up in landfills. By comparison, concentrates use less packaging and can help reduce waste compared to buying a new trigger bottle. The brand owner says that if just 20% of those 320 million bottles were refilled rather than discarded, it could save seven million pounds of plastic.
"As a fundamental goal of our sustainability efforts, we strive to deliver innovative, effective home cleaning products that make it easier for families to make everyday green choices," said Kelly M. Semrau , Senior Vice President, Corporate Sustainability Officer at SC Johnson.
"The Smart Twist Cleaning System is an example of our continued efforts to test, learn and improve in the concentrated cleaning space in order to drive real, positive environmental changes."
Each concentrated cleaner cartridge in the Smart Twist Cleaning System requires 63% less plastic than a new standard spray bottle and is recyclable.
The packaging is easy to use and can be customized by adding the consumer’s choice of three concentrated cleaner cartridges into the sprayer unit, reducing the need for multiple cleaners around the house. Consumers then only need to fill the water tank with tap water and screw the cap on tightly.
After snapping the concentrated cleaner into the carousel, they then twist the carousel to switch instantly between cleaners as they move from room-to-room and surface-to-surface throughout their home.