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Packaging Design

Extending packaged product shelf-life key to Asda and their suppliers

ultimatepackaging asda potatoes a
UK -
Food waste reduction remains high on the agenda for UK retailers, and extending the life of fresh produce during transportation, storage and on-shelf is becoming increasingly important in the battle to reduce waste. Asda is the first retailer to launch into UK stores this summer packed potatoes that have a significantly increased shelf life compared with conventional packs.

Read more: Extending packaged product shelf-life key to Asda and their suppliers
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