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Coca-Cola launches new 250ml beverage can

Coca-Cola launches new 250ml beverage can, Coca-Cola, packaging, Asia, UK
UK -
Coca-Cola Great Britain is introducing a new slimline 250ml can across Coca-Cola, Diet Coke and Coca-Cola Zero.

Coca-Cola launches new 250ml beverage can, Coca-Cola, packaging, Asia, UKThis new pack is being introduced in addition to the standard 330ml can and is part of the beverage giant’s efforts to offer consumers a wider choice of products to suit all lifestyles.

The can will be available across all Coca-Cola trademark brands: Coca-Cola, Diet Coke and Coca-Cola Zero. The 250ml can will be widely available in convenience stores for on-the-go shoppers across Britain from mid-July.

Jon Woods, General Manager for Coca-Cola Great Britain & Ireland, said, “The 250ml can is a really exciting new addition to the Coca-Cola Great Britain portfolio. The slimline cans offer people a handy Coca-Cola, Diet Coke or Coca-Cola Zero at great value, which is really important as we know affordability is high on the agenda for many British shoppers.

“It also forms part of our ongoing commitment to provide the people who enjoy our drinks with greater choice in terms of calories and portion size, supporting our goal of helping to promote greater awareness of energy balance in diets across the UK.”

 

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