This package was designed, manufactured and printed by Hong Kong-based exhibitor Wide Ocean Printing Company Ltd to present to clients as corporate gifts.
Inspired by the Chinese traditional stacked food container, this mooncake gift packaging consists of five round containers that can be carried together using a wooden frame with a base and handle.
Together, the premium mooncake gift packaging communicates the company’s wishes to clients that “Good Harvest & Abundance be Plentiful Year After Year”. Small fishes in abundant numbers swim in what appears to be a continuous flow over the containers, which colours incidentally represent the Chinese philosophy ” 五行”, or “Five Elements”: Wood, Fire, Earth, Metal, and Water.
This package is a clear demonstration of Wide Ocean’s ability to deliver high quality printing and packaging decoration features. Each rounded container – which is made of cardboard and an acrylic base - features a different printed wraparound sleeve glued onto the container. For example, the bottom brown container features a plastic PV sleeve with hot stamping and embroidery textures, the grey container has a glossy paper surface, the gold container is foiled, etc.
Set up in 1992, Wide Ocean has since established itself as a reputable company that can deliver premium printing quality and luxury products and packaging to satisfy the needs of its niche clients, many of which are casinos in neighbouring Macau.
The company operates its head office in Hong Kong, but runs its production facility in Shenzhen, China. With a strong management team of 10 Hong Kongers overseeing plant operations, Wide Ocean maintains tight quality supervision and control.
According to Patrick Mak, co-founder and business development director of Wide Ocean, the company works closely with designers, marketers and brand owners to bring their innovative ideas to fulfilment. The company also offers print consultancy services to advise its clients on ways to enhance graphic designs, combining printing and decoration technologies to produce quality print with intricate finishing.
To view the wide range of quality printed solutions that Wide Ocean can produce, visit the company at Booth 3-C28 at the Hong Kong International Printing & Packaging Fair, which runs from 27-30 April 2015 at AsiaWorld-Expo.