US - Goya Foods Inc, the largest Hispanic-owned food company in the US, has undertaken a major redesign of its marinade product line, converting 355ml and 725ml products from glass to lightweight PET bottles from Amcor Rigid Plastics.
Amcor’s Latin America custom designed hot fill containers, which also feature a newly designed shrink wrap label, boast an iconic shape that is highly attractive. The vibrant design was developed to promote a clean look that is both modern and elegant.
The hot fill bottle delivers significant performance and cost advantages including portability, reduced breakage, and light weight, along with sustainability benefits such as recyclability, reduced transportation costs, and a significantly reduced carbon footprint.
With the new PET bottle design, Goya also offers consumers more marinade product by moving from a 705ml glass container to the 725ml PET bottle. Consumers are drawn to the attractive and lightweight features of the PET bottles which are easier to grip compared to traditional glass containers.
The use of PET in the 725ml container results in a reduction in greenhouse gas (GHG) emissions of 61.4% compared to glass, representing savings equivalent to annual GHG emissions from 313 passenger vehicles, according to Amcor. In addition, 725ml PET bottles permit 52% more product to be shipped per truckload.
“In the end, lightweight PET not only delivered a major savings in terms of freight cost but also gave us the glass-like appearance and the shelf appeal to maintain our brand image,” explained Joseph Perez, senior vice president of Goya Foods.
Amcor OrigamiTM hot fill technology
Meanwhile, both PET bottles are the first to feature Amcor’s new OrigamiTM hot fill technology which incorporates six flat panels to counteract vacuum that occurs in hot filled containers. The vacuum panels are designed to collapse, thus compensating for shrinkage during cooling to maintain structural strength and integrity. The flat surfaces create a modern, elegant profile which enhances gripping and consumer handling. A predominant neck adds to the bottles’ uniqueness and improves pourability.
Both the 355ml and 725ml PET bottles are custom designed for both ambient fill (up to 60°C) and hot fill (up to 85°C) applications. They have a 38mm finish and are seamlessly integrated into existing glass filling lines with minimal adjustment, according to Perez.
Goya Foods also plans to replace glass with PET in an existing 355ml juice beverage line. The conversion to hot fill PET is expected by the summer, according to Perez.