EUROPE – Global confectionery giant Ferrero has decided to overwrap boxes of its Rondnoir chocolates in a shrink tightening BOPP substrate with good transparency and barrier properties.
Innovia Films’ shrink tightening BOPP substrate, Propafilm OS, is a high-speed, transparent, overwrapping film manufactured using Innovia Films’ unique bubble process. It has balanced shrink tightening properties and offers a sparkling pack appearance.
In addition Propafilm OS can significantly increase product shelf life owing to the superb water vapour, flavour and aroma barrier properties it can offer.
“We are pleased to supply Propafilm OS to Ferrero. The outstanding sparkle and gloss of the film are important factors in the confectionery market, where shelf appeal and pack wrap tightness can influence purchasing decisions,” said Steve Langstaff, BOPP Product Manager, Innovia Films.
Ferrero Rondnoir is mild, dark chocolate with delicate wafer, smooth chocolate cream and an almond pearl hidden within. The BOPP overwrapped chocolates are available in two sizes of box – 12s and 24s throughout Europe.